Write down all your assumptions on the Key Assumption table.

I’m studying and need help with a Marketing question to help me learn.

Laxmee
SURFACE KEY ASSUMPTIONS

(See Step 11 for detailed directions)

2. CHOOSE ONE METHOD

Use Thought Experiments, 2D& 3D Simulation Experiments, and Live (D) In- Market Experiments to test your assumptions.
Choose one method to test your and see which best fits your assumptions and concepts.

1. MAKE PROTOTYPES
(See Step 12 for detailed directions)

Create visual manifestations of the project.
The graphics need to include people and tell an emotional story.
Some companies even use Legos or clay to make models at this stage.

2. SUBMIT THE PICTURE(S) OF YOUR PROTOTYPE.
5 hours ago
REQUIREMENTS

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