I need help with a Marketing question. All explanations and answers will be used to help me learn.
The brand I choose is Nintendo (US market), please write about the following points. I have attached below is the slides of how to write these.
Audit report of the approved brand.
Brand report card for the brand approved using Brand Report Card developed by Kevin Lane Keller (The brand report card. Harvard business review 78.1 (2000): 147-158).
Identify sources of brand equity for your brand, and suggest ways to improve and leverage the brand equity for your brand.
Write about max 7 pages, min 5 pages with double spaced, 1-inch margins all around; 12-point font, times new roman
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